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Mahindra & Mahindra, founded in 1945, is one of India’s leading automobile manufacturers, known for its rugged, durable vehicles, especially in the utility and SUV segments. Initially, the company focused on assembling Willys Jeeps for the Indian market, and over the years, it developed a strong reputation for producing robust off-road vehicles. Mahindra's iconic models include the Scorpio, Bolero, Thar, and XUV500/XUV700, which have gained massive popularity for their toughness, affordability, and ability to handle Indian road conditions. Today, Mahindra holds a strong position in the Indian automotive industry, especially in the SUV and commercial vehicle markets. It is also actively investing in electric vehicles and new technologies, aiming to lead the future of mobility in India.